Dip each snowman into the white confectionery coating, remove and allow excess coating to drip off. You may need to run your finger around the grooves to remove enough candy coating to really see the shape of the snowmen. Don't worry about being messy, you won't see it. Immediately sprinkle the shimmering decorating sugar all over the snowman. You'll need to stand the pops up until they're dry. You can use a cake pop stand or a piece of Styrofoam. Pop the snowman in the freezer for 3-5 minutes until the candy coating is hard. Repeat, dipping all the snowmen cake pops.